Sfz's results - 2008

In 2008, Sfz generated $1.5 million in total sales for a diverse range of theatre companies, symphony orchestras and opera companies.

Our new acquisition campaigns have delivered fantastic results for clients. Overall closing rates for these campaigns range between 9 and 13 percent. For each dollar spent by our clients to acquire new subscribers, they have been able to net an average of $3.00

As well as this, renewal campaigns continue to generate outstanding results. Sfz renewed between 37 and 54 percent of current subscribers when contacted after renewal deadline.

And critically, Sfz campaigns remain as affordable as ever, with the average cost of an Sfz-run campaign averaging 32 cents on the dollar or about $32 per calling hour.

Clients: 

Orchestras:     Orchestra London    Calgary Philharmonic Orchestra    Victoria Symphony    Kitchener Waterloo Symphony     Thunder Bay Symphony Orchestra    Edmonton Symphony Orchestra    Saskatoon Symphony Orchestra     Tafelmusik    Opera Companies:     Calgary Opera    Edmonton Opera    Opera Ontario Ballet Companies:       Alberta Ballet    Decidedly Jazz Danceworks	Theatres:     Citadel Theatre    Grand Theatre    Studio Theatre     Alberta Theatre Projects    Vertigo Theatre Other:    Surrey House (UK)     Vancouver Recital Society     Toronto Mendelsshon Choir      Millenium Music Foundation    Calgary Cares